Privacy Policy
Last Updated: January 2026
Hooper's Business ("we," "us," "our," or "Company") operates hoopersbusiness.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We collect information in the following ways:
- Personal Information: When you contact us or sign up for our services, we may collect your name, email address, phone number, and other identifying information you voluntarily provide.
- Technical Data: We automatically collect your IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and Tracking: We use cookies, web beacons, and similar tracking technologies to enhance your experience and track affiliate conversions.
- Usage Data: We collect information about how you interact with our Site, including clicks, time spent on pages, and search queries.
How We Use Information
We use collected information for the following purposes:
- To provide, maintain, and improve our website and services.
- To track affiliate conversions and commissions from William Hill and other partner casinos.
- To conduct analytics and understand user behaviour patterns.
- To send promotional materials, newsletters, and marketing communications (with your consent).
- To comply with legal obligations and prevent fraud or misuse.
- To personalise your experience and deliver targeted content.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Used to understand how visitors use our Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track referrals and conversions to William Hill and partner casinos.
- Marketing Cookies: Used for retargeting and personalised advertising.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality.
Third-Party Links
Our Site contains links to third-party websites, including William Hill online casino and other affiliate partners. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information or engaging in transactions.
When you click affiliate links and complete actions on partner sites (such as registering with William Hill), those sites are responsible for collecting and protecting your data according to their own privacy policies.
Your Rights
Under UK/EU GDPR: You have the right to:
- Access your personal data held by us.
- Request correction of inaccurate data.
- Request deletion of your data (right to be forgotten).
- Restrict or object to processing.
- Request data portability.
- Withdraw consent at any time.
- Lodge a complaint with the Information Commissioner's Office (ICO).
For US Residents: Depending on your state (CCPA, VCDPA, etc.), you may have rights to know, delete, and opt-out of the sale or sharing of personal information.
To exercise any of these rights, please contact us using the details provided below.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Typically:
- Contact information is retained for 2 years after last interaction.
- Analytics and usage data are retained for 13 months.
- Affiliate tracking data is retained for 90 days to 2 years, depending on affiliate requirements.
- Legal and compliance data are retained for 6 years or as required by applicable regulations.
You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us:
Email: privacy@hoopersbusiness.co.uk
Website: hoopersbusiness.co.uk
We will respond to all data subject requests within 30 days, in accordance with UK GDPR requirements.
This Privacy Policy is effective as of January 2026 and may be updated from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date.